Admin Demo — Big Shot Theory

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Ad pixels

Meta, Google, Pinterest

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What this section does

Keeps ad platform IDs and consent-gated tracking in one place.

Why it matters

Marketing teams can connect campaigns without editing the site.

Pixels

Meta Pixel

Consent-gated page views, carts and purchases for campaign optimisation.

Google Analytics / Ads

Traffic and conversion events for Search Console and paid search.

Rich pins and buyer discovery for visual search traffic.

TikTok

Optional video-focused retargeting for vertical content buyers.